RE/MAX IN ACTION
BURBANK, CA

Meet Brad Korb, an individual who knows the importance of maintaining
focus. He believes that true success comes from making goals for what
matters most in life. Whether he’s with his family, interacting with his
community or helping his real estate clients, Brad enjoys successful results
because of his unique ability to visualize a goal and make a plan to
accomplish it. This determined approach is what continues to take Brad’s
career as a real estate professional to new levels of success. For more
than two decades, he’s focused his attention on helping families reach
their goals of buying or selling.

What lessons did you learn from your family, friends, previous jobs,
and life experiences that helped you most to succeed in your career?

I learned about hard work and perseverance. If there is a will there is a
way. Back in the early 1990s, I felt like I was the undertaker. That was
when the market was in the downturn. People had been saving all their
lives for a down payment and they no longer could afford to keep their
house going. I had to tell them that all their equity was lost or they had to
bring money to the table. It was really hard to look people in the face and
explain the reality of what the current situation was.

What do you enjoy most about the business?

It is really nice when people call and say thank you. “Thank you for the job
you did, I feel that you and your team had compassion”. They asked to
talk to me at first and then would talk to my team.

Goal setting is critical. I just got back from a four-day Focal Point with
Brian Tracy. What they say is 97% of people with written goals achieve
them. Only 3% of people without written goals achieve their goals. Write
your major definite purpose in life every day and write 10 ways to get to it.
I write my 10 goals on the treadmill. The Focal Point is a quarterly class in
San Diego.

If you write it down and look at it daily it has an impact. You should have
all kinds of goals. I have business goals, workout goals, spiritual time
goals, family time goals, and financial goals. It is a pie; it is not all business.
What are your goals with your wife? What are your goals with your
business? I work on balance. In fact, Friday is a date night for my wife
and I!

I wasn’t happy with what I was doing and got into Brian Tracy about thirteen
years ago. In addition to Brian, I also rely on my business coach Bob
Corcoran of Corcoran Consulting & Coaching. He is there to hold me
accountable to my goals, both business wise and in my personal life.

Also, I read many positive motivational books and authors who have
accomplished great things.

This is just a sampling of the interview. We covered topics such as Marketing tips, growing your business, listings and more.